9 Apr 2009
Newspaper video up 1500%
Well it looks like we’ve got some good news for a change with recent data from video service provider Brightcove showing the number of videos uploaded to newspaper websites grew by a massive 1500% in the last year.
In an article on Mediapost.com, Brightcove claims that after looking at 187 of the US newspaper sites it serves video for, video uploads “grew from an average of 186 per month to 638 in 2008.”
And even better, Brightcove claims that most companies are managing to monetise the content with advertising.
Lets hope that media companies can take full advantage of the opportunity and use this growth to help them through this difficult market rather than shying away from all things new/digital and retreating to ‘core products’ as has often been the case recently.
Posted by Angus Farquhar (09/04/09 - 18:11)
Trained as a sound engineer, I stumbled in to text journalism, but knew it wasn't really me. Then I found video.
